Social media share in digital advertising in Ukraine 2017-2022

Published by Statista Research Department, Jun 7, 2023
In 2022, ads on social media platforms and messengers in Ukraine occupied approximately 41 percent of the country's total digital advertising spending. The share marked a decrease from the previous year, when it neared 48 percent. Compared to 2017, the 2022 figure increased by more than 14 percent.

Share of social media in digital advertising spending in Ukraine from 2017 to 2022

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Release date

March 2023

Region

Ukraine

Survey time period

2017 to 2022

Supplementary notes

Refers to advertising at agencies.
The statistic has been compiled from several reports by the source.

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