In a 2022 study, the highest share of respondents stated that sustainability was slightly important to them when purchasing clothing, at 39 percent. This was followed by just under a third of consumers, who were neutral when it came to the sustainability of apparel. Only three percent of respondents did not find sustainability at all important when deciding which fashion items to buy.
How important sustainability is to consumers when making purchasing decisions for apparel, fashion, and footwear worldwide in 2022
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Simon-Kucher & Partners. (September 30, 2022). How important sustainability is to consumers when making purchasing decisions for apparel, fashion, and footwear worldwide in 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1303946/sustainability-importance-apparel-purchase/
Simon-Kucher & Partners. "How important sustainability is to consumers when making purchasing decisions for apparel, fashion, and footwear worldwide in 2022." Chart. September 30, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1303946/sustainability-importance-apparel-purchase/
Simon-Kucher & Partners. (2022). How important sustainability is to consumers when making purchasing decisions for apparel, fashion, and footwear worldwide in 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1303946/sustainability-importance-apparel-purchase/
Simon-Kucher & Partners. "How Important Sustainability Is to Consumers When Making Purchasing Decisions for Apparel, Fashion, and Footwear Worldwide in 2022." Statista, Statista Inc., 30 Sep 2022, https://www.statista.com/statistics/1303946/sustainability-importance-apparel-purchase/
Simon-Kucher & Partners, How important sustainability is to consumers when making purchasing decisions for apparel, fashion, and footwear worldwide in 2022 Statista, https://www.statista.com/statistics/1303946/sustainability-importance-apparel-purchase/ (last visited July 22, 2024)
How important sustainability is to consumers when making purchasing decisions for apparel, fashion, and footwear worldwide in 2022 [Graph], Simon-Kucher & Partners, September 30, 2022. [Online]. Available: https://www.statista.com/statistics/1303946/sustainability-importance-apparel-purchase/
