According to a 2020 survey, an overwhelming majority of respondents in India concurred that Indian media typically portrayed men in their traditional gender roles of the provider of a family, a leader, or a business man. In particular, respectively 45 percent of female and 48 percent of male respondents agreed with this statement.
Attitudes towards typical media portrayal of men in traditional gender roles in India in 2020, by gender
Original question: "Please indicate how much you agree or disagree with each statement: In the media in my country (i.e., television, advertisements, or public communication), men are typically portrayed in traditional male roles - providing for the family, as a leader or a business man."
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UN Women. (March 9, 2022). Attitudes towards typical media portrayal of men in traditional gender roles in India in 2020, by gender [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1303653/india-attitudes-towards-media-portrayal-of-traditional-male-roles-by-gender/
UN Women. "Attitudes towards typical media portrayal of men in traditional gender roles in India in 2020, by gender." Chart. March 9, 2022. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1303653/india-attitudes-towards-media-portrayal-of-traditional-male-roles-by-gender/
UN Women. (2022). Attitudes towards typical media portrayal of men in traditional gender roles in India in 2020, by gender. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1303653/india-attitudes-towards-media-portrayal-of-traditional-male-roles-by-gender/
UN Women. "Attitudes towards Typical Media Portrayal of Men in Traditional Gender Roles in India in 2020, by Gender." Statista, Statista Inc., 9 Mar 2022, https://www.statista.com/statistics/1303653/india-attitudes-towards-media-portrayal-of-traditional-male-roles-by-gender/
UN Women, Attitudes towards typical media portrayal of men in traditional gender roles in India in 2020, by gender Statista, https://www.statista.com/statistics/1303653/india-attitudes-towards-media-portrayal-of-traditional-male-roles-by-gender/ (last visited November 03, 2024)
Attitudes towards typical media portrayal of men in traditional gender roles in India in 2020, by gender [Graph], UN Women, March 9, 2022. [Online]. Available: https://www.statista.com/statistics/1303653/india-attitudes-towards-media-portrayal-of-traditional-male-roles-by-gender/