In 2022, no intrusive advertising was the key factor influencing Poles' choice of digital services subscription. For one-third of the respondents, access to premium content and saving money were also the main motivations for subscribing to digital services.
What are the key factors that influenced or would influence your decision to purchase a digital services subscription?
The source defines digital services subscription as subscription to premium services or content with unlimited or limited access across digital channels.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Deloitte. (April 19, 2022). What are the key factors that influenced or would influence your decision to purchase a digital services subscription? [Graph]. In Statista. Retrieved November 08, 2024, from https://www.statista.com/statistics/1302885/poland-motivations-for-digital-services-subscription/
Deloitte. "What are the key factors that influenced or would influence your decision to purchase a digital services subscription?." Chart. April 19, 2022. Statista. Accessed November 08, 2024. https://www.statista.com/statistics/1302885/poland-motivations-for-digital-services-subscription/
Deloitte. (2022). What are the key factors that influenced or would influence your decision to purchase a digital services subscription?. Statista. Statista Inc.. Accessed: November 08, 2024. https://www.statista.com/statistics/1302885/poland-motivations-for-digital-services-subscription/
Deloitte. "What Are The Key Factors That Influenced or Would Influence Your Decision to Purchase a Digital Services Subscription?." Statista, Statista Inc., 19 Apr 2022, https://www.statista.com/statistics/1302885/poland-motivations-for-digital-services-subscription/
Deloitte, What are the key factors that influenced or would influence your decision to purchase a digital services subscription? Statista, https://www.statista.com/statistics/1302885/poland-motivations-for-digital-services-subscription/ (last visited November 08, 2024)
What are the key factors that influenced or would influence your decision to purchase a digital services subscription? [Graph], Deloitte, April 19, 2022. [Online]. Available: https://www.statista.com/statistics/1302885/poland-motivations-for-digital-services-subscription/