In a 2023 survey, nearly 55 percent of internet users in Colombia cited free delivery as the leading motivator to shop online. In addition, about 44 percent mentioned the importance of an easy online checkout. Those interested in coupons and discounts represented around 40 percent.
Main factors encouraging online purchase among internet users in Colombia in 2024
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DataReportal, & Meltwater. (January 31, 2024). Main factors encouraging online purchase among internet users in Colombia in 2024 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1302811/online-purchase-drivers-colombia/
DataReportal, und Meltwater. "Main factors encouraging online purchase among internet users in Colombia in 2024." Chart. January 31, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1302811/online-purchase-drivers-colombia/
DataReportal, Meltwater. (2024). Main factors encouraging online purchase among internet users in Colombia in 2024. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1302811/online-purchase-drivers-colombia/
DataReportal, and Meltwater. "Main Factors Encouraging Online Purchase among Internet Users in Colombia in 2024." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1302811/online-purchase-drivers-colombia/
DataReportal & Meltwater, Main factors encouraging online purchase among internet users in Colombia in 2024 Statista, https://www.statista.com/statistics/1302811/online-purchase-drivers-colombia/ (last visited November 21, 2024)
Main factors encouraging online purchase among internet users in Colombia in 2024 [Graph], DataReportal, & Meltwater, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1302811/online-purchase-drivers-colombia/