In 2021, sales of make-up products in Italy experienced an increase compared to the previous year, especially in the North West area, where they grew by 8.7 percent. The central part of the country followed with an annual sales increase of 6.8 percent.
Sales growth of make-up products in Italy in 2021 compared to 2020, by geographic area
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Sales growth of make-up products in Italy in 2021 compared to 2020, by geographic area
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The areas are divided according to Nielsen criteria.
Area 1 = Piedmont, Aosta Valley, Liguria and Lombardy (North West) .
Area 2 = Veneto, Trentino South-Tyrol, Friuli Venezia-Giulia and Emilia Romagna (North East).
Area 3 = Tuscany, Umbria, Marche, Lazio and Sardinia (Center).
Area 4 = Abruzzo, Molise, Apulia, Campania, Basilicata, Calabria and Sicily (South).
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D. Petruzzi
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b2B beautyToBusiness. (April 8, 2022). Sales growth of make-up products in Italy in 2021 compared to 2020, by geographic area [Graph]. In Statista. Retrieved April 29, 2025, from https://www.statista.com/statistics/1302601/sales-value-growth-of-make-up-products-in-italy-by-geographic-area/
b2B beautyToBusiness. "Sales growth of make-up products in Italy in 2021 compared to 2020, by geographic area." Chart. April 8, 2022. Statista. Accessed April 29, 2025. https://www.statista.com/statistics/1302601/sales-value-growth-of-make-up-products-in-italy-by-geographic-area/
b2B beautyToBusiness. (2022). Sales growth of make-up products in Italy in 2021 compared to 2020, by geographic area. Statista. Statista Inc.. Accessed: April 29, 2025. https://www.statista.com/statistics/1302601/sales-value-growth-of-make-up-products-in-italy-by-geographic-area/
b2B beautyToBusiness. "Sales Growth of Make-up Products in Italy in 2021 Compared to 2020, by Geographic Area." Statista, Statista Inc., 8 Apr 2022, https://www.statista.com/statistics/1302601/sales-value-growth-of-make-up-products-in-italy-by-geographic-area/
b2B beautyToBusiness, Sales growth of make-up products in Italy in 2021 compared to 2020, by geographic area Statista, https://www.statista.com/statistics/1302601/sales-value-growth-of-make-up-products-in-italy-by-geographic-area/ (last visited April 29, 2025)
Sales growth of make-up products in Italy in 2021 compared to 2020, by geographic area [Graph], b2B beautyToBusiness, April 8, 2022. [Online]. Available: https://www.statista.com/statistics/1302601/sales-value-growth-of-make-up-products-in-italy-by-geographic-area/
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