How AI and chatbots can improve online marketing India 2021

Published by
Tanushree Basuroy,
Jun 8, 2023
In response to a survey conducted in India in 2021, about 21 percent of chief marketing officers and other such executives reported that the chief ways in which artificial intelligence could be employed to boost online marketing was by increasing sales conversion on e-commerce sites, improving brand engagement through personalized experience, and generating qualified leads.

Ways in which AI and chatbots can enhance online marketing in India in 2021

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Release date

December 2021

Region

India

Survey time period

2021

Number of respondents

250+

Special properties

Chief marketing officers (CMOs), CEOs, founders, directors

Method of interview

Online survey

Supplementary notes

The original survey question asked was: "How are AI & Chatbots most likely to help online marketers in India? (Select all that apply)".

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