According to a recent survey conducted in Vietnam by Decision Lab in 2022, 78 percent of respondents believed that online shopping on Instagram was easy to use. Furthermore, the platform was also perceived as convenient and entertaining for social commerce.
Perception towards social commerce on Instagram among online shoppers in Vietnam in 2022
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Share of respondents
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Decision Lab. (April 5, 2022). Perception towards social commerce on Instagram among online shoppers in Vietnam in 2022 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1301246/vietnam-perception-towards-social-commerce-on-instagram/
Decision Lab. "Perception towards social commerce on Instagram among online shoppers in Vietnam in 2022." Chart. April 5, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1301246/vietnam-perception-towards-social-commerce-on-instagram/
Decision Lab. (2022). Perception towards social commerce on Instagram among online shoppers in Vietnam in 2022. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1301246/vietnam-perception-towards-social-commerce-on-instagram/
Decision Lab. "Perception towards Social Commerce on Instagram among Online Shoppers in Vietnam in 2022." Statista, Statista Inc., 5 Apr 2022, https://www.statista.com/statistics/1301246/vietnam-perception-towards-social-commerce-on-instagram/
Decision Lab, Perception towards social commerce on Instagram among online shoppers in Vietnam in 2022 Statista, https://www.statista.com/statistics/1301246/vietnam-perception-towards-social-commerce-on-instagram/ (last visited August 24, 2024)
Perception towards social commerce on Instagram among online shoppers in Vietnam in 2022 [Graph], Decision Lab, April 5, 2022. [Online]. Available: https://www.statista.com/statistics/1301246/vietnam-perception-towards-social-commerce-on-instagram/