According to a recent survey conducted in Vietnam by Decision Lab in 2022, around 69 percent of respondents in Vietnam stated to have made purchases directly through fan pages of shops when using social commerce. By comparison, 55 percent of them bought products through sellers' personal accounts.
Share of online shoppers who made purchases via social commerce in Vietnam in 2022, by context
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Decision Lab. (April 5, 2022). Share of online shoppers who made purchases via social commerce in Vietnam in 2022, by context [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1301151/vietnam-online-shoppers-who-made-purchases-via-social-commerce-by-context/
Decision Lab. "Share of online shoppers who made purchases via social commerce in Vietnam in 2022, by context." Chart. April 5, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1301151/vietnam-online-shoppers-who-made-purchases-via-social-commerce-by-context/
Decision Lab. (2022). Share of online shoppers who made purchases via social commerce in Vietnam in 2022, by context. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1301151/vietnam-online-shoppers-who-made-purchases-via-social-commerce-by-context/
Decision Lab. "Share of Online Shoppers Who Made Purchases via Social Commerce in Vietnam in 2022, by Context." Statista, Statista Inc., 5 Apr 2022, https://www.statista.com/statistics/1301151/vietnam-online-shoppers-who-made-purchases-via-social-commerce-by-context/
Decision Lab, Share of online shoppers who made purchases via social commerce in Vietnam in 2022, by context Statista, https://www.statista.com/statistics/1301151/vietnam-online-shoppers-who-made-purchases-via-social-commerce-by-context/ (last visited December 22, 2024)
Share of online shoppers who made purchases via social commerce in Vietnam in 2022, by context [Graph], Decision Lab, April 5, 2022. [Online]. Available: https://www.statista.com/statistics/1301151/vietnam-online-shoppers-who-made-purchases-via-social-commerce-by-context/
