As of January 2022, the majority of adults in the United States remains widely unaware of Netflix's acquisition of gaming studios. The company's move into the gaming industry in order to provide games inside it's own streaming app has met only a modest success so far, being more acknowledged amongst younger audience groups, especially those already more interested in gaming.
Share of adults in the United States aware of Netflix acquiring a gaming studio as of January 2022
Original question: "How much have you seen, read, or heard about the following: Netflix buying its first game studio that will feature ad-free gaming and no in-game purchases?"
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Morning Consult. (January 19, 2022). Share of adults in the United States aware of Netflix acquiring a gaming studio as of January 2022 [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1300984/awareness-netflix-gaming-business-acquisiton-usa-adults/
Morning Consult. "Share of adults in the United States aware of Netflix acquiring a gaming studio as of January 2022." Chart. January 19, 2022. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1300984/awareness-netflix-gaming-business-acquisiton-usa-adults/
Morning Consult. (2022). Share of adults in the United States aware of Netflix acquiring a gaming studio as of January 2022. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1300984/awareness-netflix-gaming-business-acquisiton-usa-adults/
Morning Consult. "Share of Adults in The United States Aware of Netflix Acquiring a Gaming Studio as of January 2022." Statista, Statista Inc., 19 Jan 2022, https://www.statista.com/statistics/1300984/awareness-netflix-gaming-business-acquisiton-usa-adults/
Morning Consult, Share of adults in the United States aware of Netflix acquiring a gaming studio as of January 2022 Statista, https://www.statista.com/statistics/1300984/awareness-netflix-gaming-business-acquisiton-usa-adults/ (last visited January 09, 2025)
Share of adults in the United States aware of Netflix acquiring a gaming studio as of January 2022 [Graph], Morning Consult, January 19, 2022. [Online]. Available: https://www.statista.com/statistics/1300984/awareness-netflix-gaming-business-acquisiton-usa-adults/
