In 2020, the sales volume of new genre beer (shin genre) in Japan was estimated to reach two million kiloliters, outperforming beer as the most sold beer-like beverage. New genre beer, also known as 'third beer', is produced without malt and considered a cheaper alternative to beer and low-malt beer due to lower tax rates.
Sales volume of beer-like beverages in Japan in 2020, by type
(in million kiloliters)
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Kirin. (December 27, 2021). Sales volume of beer-like beverages in Japan in 2020, by type (in million kiloliters) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1300620/japan-beer-like-beverages-sales-volume-by-type/
Kirin. "Sales volume of beer-like beverages in Japan in 2020, by type (in million kiloliters)." Chart. December 27, 2021. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1300620/japan-beer-like-beverages-sales-volume-by-type/
Kirin. (2021). Sales volume of beer-like beverages in Japan in 2020, by type (in million kiloliters). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1300620/japan-beer-like-beverages-sales-volume-by-type/
Kirin. "Sales Volume of Beer-like Beverages in Japan in 2020, by Type (in Million Kiloliters)." Statista, Statista Inc., 27 Dec 2021, https://www.statista.com/statistics/1300620/japan-beer-like-beverages-sales-volume-by-type/
Kirin, Sales volume of beer-like beverages in Japan in 2020, by type (in million kiloliters) Statista, https://www.statista.com/statistics/1300620/japan-beer-like-beverages-sales-volume-by-type/ (last visited December 23, 2024)
Sales volume of beer-like beverages in Japan in 2020, by type (in million kiloliters) [Graph], Kirin, December 27, 2021. [Online]. Available: https://www.statista.com/statistics/1300620/japan-beer-like-beverages-sales-volume-by-type/
