A 2021 report revealed that personalization touchpoints offered by e-commerce brands in the United States raised conversion rates across a number of segments. Post-personalization, the conversion rate for groceries was at 1.79 percent, up from 1.31 percent prior to personalized experience.
Online shopping conversion rate in select verticals before and after offering personalized shopping experience in the United States in 2021
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Netcore Cloud. (April 25, 2021). Online shopping conversion rate in select verticals before and after offering personalized shopping experience in the United States in 2021 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1300238/conversion-rates-before-after-personalization-segment/
Netcore Cloud. "Online shopping conversion rate in select verticals before and after offering personalized shopping experience in the United States in 2021." Chart. April 25, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1300238/conversion-rates-before-after-personalization-segment/
Netcore Cloud. (2021). Online shopping conversion rate in select verticals before and after offering personalized shopping experience in the United States in 2021. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1300238/conversion-rates-before-after-personalization-segment/
Netcore Cloud. "Online Shopping Conversion Rate in Select Verticals before and after Offering Personalized Shopping Experience in The United States in 2021." Statista, Statista Inc., 25 Apr 2021, https://www.statista.com/statistics/1300238/conversion-rates-before-after-personalization-segment/
Netcore Cloud, Online shopping conversion rate in select verticals before and after offering personalized shopping experience in the United States in 2021 Statista, https://www.statista.com/statistics/1300238/conversion-rates-before-after-personalization-segment/ (last visited December 21, 2024)
Online shopping conversion rate in select verticals before and after offering personalized shopping experience in the United States in 2021 [Graph], Netcore Cloud, April 25, 2021. [Online]. Available: https://www.statista.com/statistics/1300238/conversion-rates-before-after-personalization-segment/
