In 2021, 22.4 percent of the German-speaking population used Netflix's video on demand service, an increase compared to only 15.4 percent in 2020. Amazon Prime Video and Sky Ticket were the second and third most popular subscription video on demand services. The figures are based on a survey conducted in Germany among respondents aged 14 years and older.
Most popular used/subscribed to video on demand (VOD) services in Germany from 2019 to 2021
Information on total sample: 2019: 23,120 respondents, projection to 70.6 million people. 2020: 23,138 respondents, projection to 70.63 million people. 2021: 22,563 respondents, projection to 70.54 million people.
Further information on methodology available here and in the report.
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VuMA. (November 17, 2021). Most popular used/subscribed to video on demand (VOD) services in Germany from 2019 to 2021 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1300205/video-on-demand-use-subscription-germany/
VuMA. "Most popular used/subscribed to video on demand (VOD) services in Germany from 2019 to 2021." Chart. November 17, 2021. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1300205/video-on-demand-use-subscription-germany/
VuMA. (2021). Most popular used/subscribed to video on demand (VOD) services in Germany from 2019 to 2021. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1300205/video-on-demand-use-subscription-germany/
VuMA. "Most Popular Used/Subscribed to Video on Demand (Vod) Services in Germany from 2019 to 2021." Statista, Statista Inc., 17 Nov 2021, https://www.statista.com/statistics/1300205/video-on-demand-use-subscription-germany/
VuMA, Most popular used/subscribed to video on demand (VOD) services in Germany from 2019 to 2021 Statista, https://www.statista.com/statistics/1300205/video-on-demand-use-subscription-germany/ (last visited October 31, 2024)
Most popular used/subscribed to video on demand (VOD) services in Germany from 2019 to 2021 [Graph], VuMA, November 17, 2021. [Online]. Available: https://www.statista.com/statistics/1300205/video-on-demand-use-subscription-germany/