A survey conducted in the third quarter of 2023 in Vietnam revealed around 81.2 percent of the respondents researched brands on social media platforms of any kind. Social networks such as Facebook were the most popular platform to search for information about brands among Vietnamese respondents that year.
Usage of social media for brand research in Vietnam in 3rd quarter 2023, by platform type
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
DataReportal, & We Are Social, & Meltwater. (February 23, 2024). Usage of social media for brand research in Vietnam in 3rd quarter 2023, by platform type [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
DataReportal, und We Are Social, und Meltwater. "Usage of social media for brand research in Vietnam in 3rd quarter 2023, by platform type." Chart. February 23, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
DataReportal, We Are Social, Meltwater. (2024). Usage of social media for brand research in Vietnam in 3rd quarter 2023, by platform type. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
DataReportal, and We Are Social, and Meltwater. "Usage of Social Media for Brand Research in Vietnam in 3rd Quarter 2023, by Platform Type." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
DataReportal & We Are Social & Meltwater, Usage of social media for brand research in Vietnam in 3rd quarter 2023, by platform type Statista, https://www.statista.com/statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/ (last visited December 21, 2024)
Usage of social media for brand research in Vietnam in 3rd quarter 2023, by platform type [Graph], DataReportal, & We Are Social, & Meltwater, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
