Almost one half of surveyed digital advertising professionals in Russia expected the market to shrink by 26 to 50 percent in 2022, given the impact of the Russia-Ukraine war, subsequent international sanctions, and social media bans in Russia. At the end of February 2022 and the beginning of March 2022, Meta platforms Facebook and Instagram were blocked in the country. That impacted the interactive advertising industry because advertising on them could also be considered unlawful.
How do you expect the Russian interactive advertising market to change in 2022 compared to 2021?
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IAB Russia. (April 7, 2022). How do you expect the Russian interactive advertising market to change in 2022 compared to 2021? [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1299237/war-in-ukraine-digital-advertising-impact-russia/
IAB Russia. "How do you expect the Russian interactive advertising market to change in 2022 compared to 2021?." Chart. April 7, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1299237/war-in-ukraine-digital-advertising-impact-russia/
IAB Russia. (2022). How do you expect the Russian interactive advertising market to change in 2022 compared to 2021?. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1299237/war-in-ukraine-digital-advertising-impact-russia/
IAB Russia. "How Do You Expect The Russian Interactive Advertising Market to Change in 2022 Compared to 2021?." Statista, Statista Inc., 7 Apr 2022, https://www.statista.com/statistics/1299237/war-in-ukraine-digital-advertising-impact-russia/
IAB Russia, How do you expect the Russian interactive advertising market to change in 2022 compared to 2021? Statista, https://www.statista.com/statistics/1299237/war-in-ukraine-digital-advertising-impact-russia/ (last visited August 25, 2024)
How do you expect the Russian interactive advertising market to change in 2022 compared to 2021? [Graph], IAB Russia, April 7, 2022. [Online]. Available: https://www.statista.com/statistics/1299237/war-in-ukraine-digital-advertising-impact-russia/