During an online survey carried out among parents of boys aged three to six in Poland in October 2023, Paw Patrol had the highest brand awareness, recognized by 94 percent of respondents. Mickey Mouse followed with 93 percent, while LEGO was recognized by 92 percent. Kinder Joy and Minions rounded out the top five with 91 percent and 88 percent, respectively.
Entertainment brands with highest awareness level among boys aged 3 to 6 in Poland in October 2023
Top 3 box / parents answered on behalf of a nominated child
Method of interview
Online survey
Supplementary notes
*The source surveyed 1,140 respondents aged 0 to 25 (with parents answering for infants and preschoolers on behalf of each nominated child) in two samples.
A separate number for each age group was not provided.
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BrandTrends Group. (April 30, 2021). Entertainment brands with highest awareness level among boys aged 3 to 6 in Poland in October 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1298866/poland-entertainment-brands-with-top-awareness-among-boys-aged-3-6/
BrandTrends Group. "Entertainment brands with highest awareness level among boys aged 3 to 6 in Poland in October 2023." Chart. April 30, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1298866/poland-entertainment-brands-with-top-awareness-among-boys-aged-3-6/
BrandTrends Group. (2021). Entertainment brands with highest awareness level among boys aged 3 to 6 in Poland in October 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1298866/poland-entertainment-brands-with-top-awareness-among-boys-aged-3-6/
BrandTrends Group. "Entertainment Brands with Highest Awareness Level among Boys Aged 3 to 6 in Poland in October 2023." Statista, Statista Inc., 30 Apr 2021, https://www.statista.com/statistics/1298866/poland-entertainment-brands-with-top-awareness-among-boys-aged-3-6/
BrandTrends Group, Entertainment brands with highest awareness level among boys aged 3 to 6 in Poland in October 2023 Statista, https://www.statista.com/statistics/1298866/poland-entertainment-brands-with-top-awareness-among-boys-aged-3-6/ (last visited November 21, 2024)
Entertainment brands with highest awareness level among boys aged 3 to 6 in Poland in October 2023 [Graph], BrandTrends Group, April 30, 2021. [Online]. Available: https://www.statista.com/statistics/1298866/poland-entertainment-brands-with-top-awareness-among-boys-aged-3-6/
