According to a survey of consumers conducted in September 2021 in selected countries, 90 percent of Gen Z reported using social media apps more or about the same since the beginning of the global COVID-19 pandemic. Mobile apps in the travel and hospitality category saw the least amount of respondents reporting they maintained or increased their usage habits. Only three in 10 users belonging to the Boomer generation reported using travel apps more or about the same since the start of the coronavirus pandemic.
Share of consumers worldwide who engaged with mobile apps more or about the same as of September 2021, by age group
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Airship. (January 12, 2022). Share of consumers worldwide who engaged with mobile apps more or about the same as of September 2021, by age group [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1298769/users-selected-countries-engaging-more-with-apps-by-age/
Airship. "Share of consumers worldwide who engaged with mobile apps more or about the same as of September 2021, by age group." Chart. January 12, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1298769/users-selected-countries-engaging-more-with-apps-by-age/
Airship. (2022). Share of consumers worldwide who engaged with mobile apps more or about the same as of September 2021, by age group. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1298769/users-selected-countries-engaging-more-with-apps-by-age/
Airship. "Share of Consumers Worldwide Who Engaged with Mobile Apps More or about The Same as of September 2021, by Age Group." Statista, Statista Inc., 12 Jan 2022, https://www.statista.com/statistics/1298769/users-selected-countries-engaging-more-with-apps-by-age/
Airship, Share of consumers worldwide who engaged with mobile apps more or about the same as of September 2021, by age group Statista, https://www.statista.com/statistics/1298769/users-selected-countries-engaging-more-with-apps-by-age/ (last visited November 22, 2024)
Share of consumers worldwide who engaged with mobile apps more or about the same as of September 2021, by age group [Graph], Airship, January 12, 2022. [Online]. Available: https://www.statista.com/statistics/1298769/users-selected-countries-engaging-more-with-apps-by-age/
