According to a survey conducted in South Korea in the third quarter of 2023, around 60 percent of respondents stated that they research brands online before making a purchase. This was the most common type of user engagement with digital marketing, followed by visiting brand websites.
Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
We Are Social, & DataReportal, & Meltwater. (February 23, 2024). Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/
We Are Social, und DataReportal, und Meltwater. "Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity." Chart. February 23, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/
We Are Social, DataReportal, Meltwater. (2024). Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/
We Are Social, and DataReportal, and Meltwater. "Engagement with Digital Marketing among Internet Users in South Korea as of The 3rd Quarter of 2023, by Type of Activity." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/
We Are Social & DataReportal & Meltwater, Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity Statista, https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/ (last visited November 21, 2024)
Engagement with digital marketing among internet users in South Korea as of the 3rd quarter of 2023, by type of activity [Graph], We Are Social, & DataReportal, & Meltwater, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1298345/south-korea-digital-marketing-engagement-by-activity-type/