Most effective content marketing tactics worldwide 2021

Published by Statista Research Department, Dec 13, 2023
During a survey carried out in 2021 among marketers from across the globe, improving the quality of the content was named the most effective content marketing tactic. Around 55 percent of respondents said it helped them the most to make their 2021 content strategy more successful. Collaborating more with industry influencers was mentioned by 14 percent of interviewed marketers.

Most effective content marketing tactics worldwide in 2021

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Release date

February 2022

Region

Worldwide

Survey time period

2021

Number of respondents

1,500 respondents

Supplementary notes

Question: Which tactics helped you the most to make your 2021 content strategy successful?
The source does not provide further information about the methodology of the survey.
Multiple answers were possible.

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