In a survey conducted in Australia in August 2021, 50 percent of respondents indicated that they had discovered products they had purchased through browsing brand or retail websites. Ads on the radio was the least reported source of product discovery, with just seven percent of respondents indicating ads on the radio as a source.
Discovery of purchased products by consumers in Australia in 2021, by source
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ChannelAdvisor. (December 8, 2021). Discovery of purchased products by consumers in Australia in 2021, by source [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1297396/australia-discovery-of-purchased-products-by-source/
ChannelAdvisor. "Discovery of purchased products by consumers in Australia in 2021, by source." Chart. December 8, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1297396/australia-discovery-of-purchased-products-by-source/
ChannelAdvisor. (2021). Discovery of purchased products by consumers in Australia in 2021, by source. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1297396/australia-discovery-of-purchased-products-by-source/
ChannelAdvisor. "Discovery of Purchased Products by Consumers in Australia in 2021, by Source." Statista, Statista Inc., 8 Dec 2021, https://www.statista.com/statistics/1297396/australia-discovery-of-purchased-products-by-source/
ChannelAdvisor, Discovery of purchased products by consumers in Australia in 2021, by source Statista, https://www.statista.com/statistics/1297396/australia-discovery-of-purchased-products-by-source/ (last visited December 22, 2024)
Discovery of purchased products by consumers in Australia in 2021, by source [Graph], ChannelAdvisor, December 8, 2021. [Online]. Available: https://www.statista.com/statistics/1297396/australia-discovery-of-purchased-products-by-source/
