According to a survey conducted among B2C marketers in the United States in November 2021, 60 percent of respondents said that email marketing would be included in their marketing strategy in 2022. This was followed by 55 percent of respondents naming Google Ads and 52 percent naming Facebook Ads in this context.
Most popular B2C marketing direct response channels according to marketers in the United States as of November 2021
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Share of respondents
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MarketingCharts. (February 8, 2022). Most popular B2C marketing direct response channels according to marketers in the United States as of November 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1296515/direct-response-b2c-channels-usa/
MarketingCharts. "Most popular B2C marketing direct response channels according to marketers in the United States as of November 2021." Chart. February 8, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1296515/direct-response-b2c-channels-usa/
MarketingCharts. (2022). Most popular B2C marketing direct response channels according to marketers in the United States as of November 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1296515/direct-response-b2c-channels-usa/
MarketingCharts. "Most Popular B2c Marketing Direct Response Channels According to Marketers in The United States as of November 2021." Statista, Statista Inc., 8 Feb 2022, https://www.statista.com/statistics/1296515/direct-response-b2c-channels-usa/
MarketingCharts, Most popular B2C marketing direct response channels according to marketers in the United States as of November 2021 Statista, https://www.statista.com/statistics/1296515/direct-response-b2c-channels-usa/ (last visited July 22, 2024)
Most popular B2C marketing direct response channels according to marketers in the United States as of November 2021 [Graph], MarketingCharts, February 8, 2022. [Online]. Available: https://www.statista.com/statistics/1296515/direct-response-b2c-channels-usa/