According to a study conducted in the fourth quarter of 2021, roughly 27 percent of surveyed Canadian consumers aged between 30 and 44 years looked at websites for holiday inspiration. Meanwhile, 27 percent of Italian respondents aged 45 years and older claimed to do the same. In contrast, only six percent of polled Americans aged between 18 and 29 years stated to use websites for holiday inspiration.
Share of consumers looking at websites for holiday inspiration in selected countries worldwide as of 4th quarter 2021, by age
*The source specified that figures are based on 1,000 responses from the following countries: Canada, France, Germany, Italy, Netherlands, Spain, and the United States.
The survey question was originally phrased by the source as follows: "Which of the following gives you the best ideas for where to go on holidays?".
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Amadeus. (January 18, 2022). Share of consumers looking at websites for holiday inspiration in selected countries worldwide as of 4th quarter 2021, by age [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1296285/use-of-websites-for-holiday-inspiration-worldwide-by-age/
Amadeus. "Share of consumers looking at websites for holiday inspiration in selected countries worldwide as of 4th quarter 2021, by age." Chart. January 18, 2022. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1296285/use-of-websites-for-holiday-inspiration-worldwide-by-age/
Amadeus. (2022). Share of consumers looking at websites for holiday inspiration in selected countries worldwide as of 4th quarter 2021, by age. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1296285/use-of-websites-for-holiday-inspiration-worldwide-by-age/
Amadeus. "Share of Consumers Looking at Websites for Holiday Inspiration in Selected Countries Worldwide as of 4th Quarter 2021, by Age." Statista, Statista Inc., 18 Jan 2022, https://www.statista.com/statistics/1296285/use-of-websites-for-holiday-inspiration-worldwide-by-age/
Amadeus, Share of consumers looking at websites for holiday inspiration in selected countries worldwide as of 4th quarter 2021, by age Statista, https://www.statista.com/statistics/1296285/use-of-websites-for-holiday-inspiration-worldwide-by-age/ (last visited November 23, 2024)
Share of consumers looking at websites for holiday inspiration in selected countries worldwide as of 4th quarter 2021, by age [Graph], Amadeus, January 18, 2022. [Online]. Available: https://www.statista.com/statistics/1296285/use-of-websites-for-holiday-inspiration-worldwide-by-age/