As of February 2022, the first apps appearing to users in the Apple App Store results page used the hyphen symbol "-" in their titles around 1,337 times. The colon symbol ":" ranked second, with 1,293 mentions in the highest-ranking apps, while the ampersand symbol "&" ranked third with 817 mentions.
Leading symbols used in the app titles of highest-ranking mobile apps in the Apple App Store worldwide as of February 2022
data is based on the 10 highest-ranking apps within their category, wider industry metrics may vary
Supplementary notes
App position refers to the location of a specific app in the ranking of the Apple App Store results page, after a prompted research for apps in six specific categories: finance, food and drink, games, health and fitness, social networking, and shopping.
According to the source, data concerns the 10 highest-ranking apps within their category.
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Semrush. (February 25, 2022). Leading symbols used in the app titles of highest-ranking mobile apps in the Apple App Store worldwide as of February 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1296147/symbols-used-titles-top-ios-apps/
Semrush. "Leading symbols used in the app titles of highest-ranking mobile apps in the Apple App Store worldwide as of February 2022." Chart. February 25, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1296147/symbols-used-titles-top-ios-apps/
Semrush. (2022). Leading symbols used in the app titles of highest-ranking mobile apps in the Apple App Store worldwide as of February 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1296147/symbols-used-titles-top-ios-apps/
Semrush. "Leading Symbols Used in The App Titles of Highest-ranking Mobile Apps in The Apple App Store Worldwide as of February 2022." Statista, Statista Inc., 25 Feb 2022, https://www.statista.com/statistics/1296147/symbols-used-titles-top-ios-apps/
Semrush, Leading symbols used in the app titles of highest-ranking mobile apps in the Apple App Store worldwide as of February 2022 Statista, https://www.statista.com/statistics/1296147/symbols-used-titles-top-ios-apps/ (last visited December 21, 2024)
Leading symbols used in the app titles of highest-ranking mobile apps in the Apple App Store worldwide as of February 2022 [Graph], Semrush, February 25, 2022. [Online]. Available: https://www.statista.com/statistics/1296147/symbols-used-titles-top-ios-apps/