According to a survey conducted mainly in September 2023, the leading expectation among new motorcycle buyers was good fuel consumption, indicated by around 76 percent of respondents. For 36 percent, this property was extremely relevant.
Leading consumer expectations when purchasing motorcycles in Japan as of September 2023
*The target group was motorcycle users who had purchased a new Honda, Yamaha, Suzuki, or Kawasaki motorcycle between June 2022 and May 2023. The sample was randomly selected among respondents, adjusting to the market composition, which accounted for motorcycle types, engine displacements, and regions.
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JAMA. (April 17, 2024). Leading consumer expectations when purchasing motorcycles in Japan as of September 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1295883/japan-leading-expectations-motorcycle-buyers/
JAMA. "Leading consumer expectations when purchasing motorcycles in Japan as of September 2023." Chart. April 17, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1295883/japan-leading-expectations-motorcycle-buyers/
JAMA. (2024). Leading consumer expectations when purchasing motorcycles in Japan as of September 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1295883/japan-leading-expectations-motorcycle-buyers/
JAMA. "Leading Consumer Expectations When Purchasing Motorcycles in Japan as of September 2023." Statista, Statista Inc., 17 Apr 2024, https://www.statista.com/statistics/1295883/japan-leading-expectations-motorcycle-buyers/
JAMA, Leading consumer expectations when purchasing motorcycles in Japan as of September 2023 Statista, https://www.statista.com/statistics/1295883/japan-leading-expectations-motorcycle-buyers/ (last visited November 21, 2024)
Leading consumer expectations when purchasing motorcycles in Japan as of September 2023 [Graph], JAMA, April 17, 2024. [Online]. Available: https://www.statista.com/statistics/1295883/japan-leading-expectations-motorcycle-buyers/
