A survey conducted in September 2021 found that U.S. TikTok users with a household income of 100,000 to 150,000 U.S. dollars were the most likely to use the social media app daily. Overall, 53 percent of respondents with a household income of over 150,000 USD used the platform nearly every day. Furthermore, those with a household income of 50,000 to 99,000 USD were the least likely to use the app on a daily basis, however, 36 percent of respondents belonging to this income bracket still used TikTok at least once a week.
Frequency of TikTok usage according to users in the United States as of September 2021, by household income
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
DISQO. (February 26, 2022). Frequency of TikTok usage according to users in the United States as of September 2021, by household income [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1295294/us-tiktok-user-frequency-by-household-income/
DISQO. "Frequency of TikTok usage according to users in the United States as of September 2021, by household income." Chart. February 26, 2022. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1295294/us-tiktok-user-frequency-by-household-income/
DISQO. (2022). Frequency of TikTok usage according to users in the United States as of September 2021, by household income. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1295294/us-tiktok-user-frequency-by-household-income/
DISQO. "Frequency of Tiktok Usage According to Users in The United States as of September 2021, by Household Income." Statista, Statista Inc., 26 Feb 2022, https://www.statista.com/statistics/1295294/us-tiktok-user-frequency-by-household-income/
DISQO, Frequency of TikTok usage according to users in the United States as of September 2021, by household income Statista, https://www.statista.com/statistics/1295294/us-tiktok-user-frequency-by-household-income/ (last visited November 18, 2024)
Frequency of TikTok usage according to users in the United States as of September 2021, by household income [Graph], DISQO, February 26, 2022. [Online]. Available: https://www.statista.com/statistics/1295294/us-tiktok-user-frequency-by-household-income/
