A June 2021 study analyzed the share of hotels worldwide offering or willing to introduce subscription hotel memberships. According to the analysis, roughly a quarter of surveyed hotels already offered such service before the coronavirus (COVID-19) pandemic, while 27 percent were considering implementing subscription memberships in the future. In contrast, 28 percent of surveyed establishments had no plan to introduce this offer.
Share of hotels offering subscription hotel memberships worldwide as of 2nd quarter 2021
*The source specifies that the survey was conducted in Spring 2021.
The survey question was originally phrased by the source as follows: "Does your business currently offer or plan to offer any of the following products and services targeting hotel guests?".
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Oracle, & Skift. (June 22, 2021). Share of hotels offering subscription hotel memberships worldwide as of 2nd quarter 2021 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1295185/share-of-hotels-offering-subscription-memberships-worldwide/
Oracle, und Skift. "Share of hotels offering subscription hotel memberships worldwide as of 2nd quarter 2021." Chart. June 22, 2021. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1295185/share-of-hotels-offering-subscription-memberships-worldwide/
Oracle, Skift. (2021). Share of hotels offering subscription hotel memberships worldwide as of 2nd quarter 2021. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1295185/share-of-hotels-offering-subscription-memberships-worldwide/
Oracle, and Skift. "Share of Hotels Offering Subscription Hotel Memberships Worldwide as of 2nd Quarter 2021." Statista, Statista Inc., 22 Jun 2021, https://www.statista.com/statistics/1295185/share-of-hotels-offering-subscription-memberships-worldwide/
Oracle & Skift, Share of hotels offering subscription hotel memberships worldwide as of 2nd quarter 2021 Statista, https://www.statista.com/statistics/1295185/share-of-hotels-offering-subscription-memberships-worldwide/ (last visited December 18, 2024)
Share of hotels offering subscription hotel memberships worldwide as of 2nd quarter 2021 [Graph], Oracle, & Skift, June 22, 2021. [Online]. Available: https://www.statista.com/statistics/1295185/share-of-hotels-offering-subscription-memberships-worldwide/
