Over the last two observations, the revenue is forecast to significantly increase in all segments. As part of the positive trend, the indicator reaches the maximum value for all two different segments at the end of the comparison period. Particularly noteworthy is the segment Consumer IoT, which has the highest value of 5.1 billion euro.
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Internet of Things (IoT) market revenue in Italy from 2019 to 2029, by segment
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Data provided by Statista Market Insights are estimates.
Definition:
The term Internet of Things (IoT) describes a network of physical and virtual devices that are able to communicate autonomously with each other using the Internet Protocol (IP). The physical devices are embedded with sensors, software and connectivity capabilities that enable them to collect and exchange data over the internet. Its scope encompasses a wide range of use cases from household objects to more complex industrial applications.
Structure:
The IoT market consists of 7 different segments. Consumer IoT includes connected devices used by end users for personal purposes such as smart security cameras or smart home hubs. Smart Finance covers IoT applications used in financial sectors such as insurance telematics/usage-based insurance, real estate, ATMs. IoT in Healthcare covers all IoT applications in a healthcare setting such as the ones used for patient care, remote patient monitoring and surgeries. The Industrial IoT covers IoT applications in Industrial settings such as the factory & agriculture automation, supply chain optimization and predictive maintenance. Automotive IoT covers IoT use cases in mobility and transportation settings, such as the V2X connections, advanced driver assistance systems (ADAS) & telematics solutions. Other IoT covers use cases such as the ones used in professional sports such as player or equipment tracking.
Additional information:
The Internet of Things market compromises of revenue, revenue growth, IoT Investment, and a list of top companies and their consolidated revenues. The market consists of pure IoT revenues generated through the sale of hardware (such as sensors, chips, and other hardware), platforms (IoT platforms, security software and other software), connectivity (cellular, LoRa, SigFox and other connectivity) and services (integration &maintenance of equipment & systems). As an example, the pure IoT revenue for a smart security camera is only the component that makes the camera 'smart' and connected, not the full product price. Reported market revenues include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Revenues are allocated to the country where the money is spent.
The market is fragmented, but the key players in the market include Cisco (Cisco IoT platforms and software), Qualcomm, Dell EMC, and IBM.
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Statista. (June 27, 2024). Internet of Things (IoT) market revenue in Italy from 2019 to 2029, by segment (in million euros) [Graph]. In Statista. Retrieved April 03, 2025, from https://www.statista.com/forecasts/1295157/revenue-internet-of-things-in-italy-segment
Statista. "Internet of Things (IoT) market revenue in Italy from 2019 to 2029, by segment (in million euros)." Chart. June 27, 2024. Statista. Accessed April 03, 2025. https://www.statista.com/forecasts/1295157/revenue-internet-of-things-in-italy-segment
Statista. (2024). Internet of Things (IoT) market revenue in Italy from 2019 to 2029, by segment (in million euros). Statista. Statista Inc.. Accessed: April 03, 2025. https://www.statista.com/forecasts/1295157/revenue-internet-of-things-in-italy-segment
Statista. "Internet of Things (Iot) Market Revenue in Italy from 2019 to 2029, by Segment (in Million Euros)." Statista, Statista Inc., 27 Jun 2024, https://www.statista.com/forecasts/1295157/revenue-internet-of-things-in-italy-segment
Statista, Internet of Things (IoT) market revenue in Italy from 2019 to 2029, by segment (in million euros) Statista, https://www.statista.com/forecasts/1295157/revenue-internet-of-things-in-italy-segment (last visited April 03, 2025)
Internet of Things (IoT) market revenue in Italy from 2019 to 2029, by segment (in million euros) [Graph], Statista, June 27, 2024. [Online]. Available: https://www.statista.com/forecasts/1295157/revenue-internet-of-things-in-italy-segment
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