A December 2021 survey discovered that 50 percent of U.S. TV viewers saw more ads on Discovery+ than they did on other ad-supported video-on-demand (AVOD) platforms. Additionally, 34 percent of respondents noticed more ads on Hulu in contrast to other streaming services.
Share of TV viewers who see more ads on selected ad-supported video-on-demand (AVOD) platforms compared to other services in the United States as of December 2021
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Share of respondents who saw more ads on each service vs. others
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Hub Entertainment Research. (February 4, 2022). Share of TV viewers who see more ads on selected ad-supported video-on-demand (AVOD) platforms compared to other services in the United States as of December 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1294922/tv-viewers-see-more-ads-avod-platforms-than-other-services-us/
Hub Entertainment Research. "Share of TV viewers who see more ads on selected ad-supported video-on-demand (AVOD) platforms compared to other services in the United States as of December 2021." Chart. February 4, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1294922/tv-viewers-see-more-ads-avod-platforms-than-other-services-us/
Hub Entertainment Research. (2022). Share of TV viewers who see more ads on selected ad-supported video-on-demand (AVOD) platforms compared to other services in the United States as of December 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1294922/tv-viewers-see-more-ads-avod-platforms-than-other-services-us/
Hub Entertainment Research. "Share of Tv Viewers Who See More Ads on Selected Ad-supported Video-on-demand (Avod) Platforms Compared to Other Services in The United States as of December 2021." Statista, Statista Inc., 4 Feb 2022, https://www.statista.com/statistics/1294922/tv-viewers-see-more-ads-avod-platforms-than-other-services-us/
Hub Entertainment Research, Share of TV viewers who see more ads on selected ad-supported video-on-demand (AVOD) platforms compared to other services in the United States as of December 2021 Statista, https://www.statista.com/statistics/1294922/tv-viewers-see-more-ads-avod-platforms-than-other-services-us/ (last visited July 22, 2024)
Share of TV viewers who see more ads on selected ad-supported video-on-demand (AVOD) platforms compared to other services in the United States as of December 2021 [Graph], Hub Entertainment Research, February 4, 2022. [Online]. Available: https://www.statista.com/statistics/1294922/tv-viewers-see-more-ads-avod-platforms-than-other-services-us/