In 2022, users worldwide spent approximately 12 hours using the Instagram mobile app per month, up by seven percent compared to the previous year. Users in Turkey spent a whopping 21.4 hours engaging with the popular photo and video sharing app, while users in Argentina spent around 17.4 hours monthly on the app. In the United States, each user spent approximately 7.5 hours on the Instagram mobile app, down by three percent compared to the previous year.
Monthly time spent on the Instagram mobile app per user in selected markets worldwide in 2020 to 2022
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Data.ai. (January 3, 2023). Monthly time spent on the Instagram mobile app per user in selected markets worldwide in 2020 to 2022 (in hours) [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1294879/time-spent-instagram-app-selected-countries/?hubs_content=blog.hubspot.com%252Fmarketing&hubs_content-cta=When%2520Is%2520the%2520Best%2520Time%2520to%2520Post%2520on%2520Instagram%2520in%25202023%253F%2520%255BCheat%2520S...
Data.ai. "Monthly time spent on the Instagram mobile app per user in selected markets worldwide in 2020 to 2022 (in hours)." Chart. January 3, 2023. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1294879/time-spent-instagram-app-selected-countries/?hubs_content=blog.hubspot.com%252Fmarketing&hubs_content-cta=When%2520Is%2520the%2520Best%2520Time%2520to%2520Post%2520on%2520Instagram%2520in%25202023%253F%2520%255BCheat%2520S...
Data.ai. (2023). Monthly time spent on the Instagram mobile app per user in selected markets worldwide in 2020 to 2022 (in hours). Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1294879/time-spent-instagram-app-selected-countries/?hubs_content=blog.hubspot.com%252Fmarketing&hubs_content-cta=When%2520Is%2520the%2520Best%2520Time%2520to%2520Post%2520on%2520Instagram%2520in%25202023%253F%2520%255BCheat%2520S...
Data.ai. "Monthly Time Spent on The Instagram Mobile App per User in Selected Markets Worldwide in 2020 to 2022 (in Hours)." Statista, Statista Inc., 3 Jan 2023, https://www.statista.com/statistics/1294879/time-spent-instagram-app-selected-countries/?hubs_content=blog.hubspot.com%252Fmarketing&hubs_content-cta=When%2520Is%2520the%2520Best%2520Time%2520to%2520Post%2520on%2520Instagram%2520in%25202023%253F%2520%255BCheat%2520S...
Data.ai, Monthly time spent on the Instagram mobile app per user in selected markets worldwide in 2020 to 2022 (in hours) Statista, https://www.statista.com/statistics/1294879/time-spent-instagram-app-selected-countries/?hubs_content=blog.hubspot.com%252Fmarketing&hubs_content-cta=When%2520Is%2520the%2520Best%2520Time%2520to%2520Post%2520on%2520Instagram%2520in%25202023%253F%2520%255BCheat%2520S... (last visited September 01, 2024)
Monthly time spent on the Instagram mobile app per user in selected markets worldwide in 2020 to 2022 (in hours) [Graph], Data.ai, January 3, 2023. [Online]. Available: https://www.statista.com/statistics/1294879/time-spent-instagram-app-selected-countries/?hubs_content=blog.hubspot.com%252Fmarketing&hubs_content-cta=When%2520Is%2520the%2520Best%2520Time%2520to%2520Post%2520on%2520Instagram%2520in%25202023%253F%2520%255BCheat%2520S...