Over the period of time presented, the share of mobile in the total online advertising market in Poland has mostly increased. In 2023, mobile accounted for almost 33 percent of the online advertising market in the country.
Share of mobile advertising in the online advertising market in Poland from 2015 to 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Polska. (May 9, 2024). Share of mobile advertising in the online advertising market in Poland from 2015 to 2023 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/
IAB Polska. "Share of mobile advertising in the online advertising market in Poland from 2015 to 2023." Chart. May 9, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/
IAB Polska. (2024). Share of mobile advertising in the online advertising market in Poland from 2015 to 2023. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/
IAB Polska. "Share of Mobile Advertising in The Online Advertising Market in Poland from 2015 to 2023." Statista, Statista Inc., 9 May 2024, https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/
IAB Polska, Share of mobile advertising in the online advertising market in Poland from 2015 to 2023 Statista, https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/ (last visited October 31, 2024)
Share of mobile advertising in the online advertising market in Poland from 2015 to 2023 [Graph], IAB Polska, May 9, 2024. [Online]. Available: https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/