Over the period of time presented, the share of mobile in the total online advertising market in Poland has mostly increased. In 2023, mobile accounted for almost 33 percent of the online advertising market in the country.
Share of mobile advertising in the online advertising market in Poland from 2015 to 2023
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IAB Polska. (May 9, 2024). Share of mobile advertising in the online advertising market in Poland from 2015 to 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/
IAB Polska. "Share of mobile advertising in the online advertising market in Poland from 2015 to 2023." Chart. May 9, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/
IAB Polska. (2024). Share of mobile advertising in the online advertising market in Poland from 2015 to 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/
IAB Polska. "Share of Mobile Advertising in The Online Advertising Market in Poland from 2015 to 2023." Statista, Statista Inc., 9 May 2024, https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/
IAB Polska, Share of mobile advertising in the online advertising market in Poland from 2015 to 2023 Statista, https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/ (last visited November 21, 2024)
Share of mobile advertising in the online advertising market in Poland from 2015 to 2023 [Graph], IAB Polska, May 9, 2024. [Online]. Available: https://www.statista.com/statistics/1294608/poland-mobile-ad-share-in-online-ad-market/