In 2021, a vast majority of Polish companies did not measure the effectiveness of their SMS campaigns. At the same time, roughly two in 10 of the surveyed businesses did so by observing the overall increase in sales.
What indicators do you use to measure the effectiveness of short message service (SMS) campaigns?
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SMSAPI. (March 7, 2022). What indicators do you use to measure the effectiveness of short message service (SMS) campaigns? [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1294540/poland-indicators-of-sms-marketing-effectiveness/
SMSAPI. "What indicators do you use to measure the effectiveness of short message service (SMS) campaigns?." Chart. March 7, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1294540/poland-indicators-of-sms-marketing-effectiveness/
SMSAPI. (2022). What indicators do you use to measure the effectiveness of short message service (SMS) campaigns?. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1294540/poland-indicators-of-sms-marketing-effectiveness/
SMSAPI. "What Indicators Do You Use to Measure The Effectiveness of Short Message Service (Sms) Campaigns?." Statista, Statista Inc., 7 Mar 2022, https://www.statista.com/statistics/1294540/poland-indicators-of-sms-marketing-effectiveness/
SMSAPI, What indicators do you use to measure the effectiveness of short message service (SMS) campaigns? Statista, https://www.statista.com/statistics/1294540/poland-indicators-of-sms-marketing-effectiveness/ (last visited July 22, 2024)
What indicators do you use to measure the effectiveness of short message service (SMS) campaigns? [Graph], SMSAPI, March 7, 2022. [Online]. Available: https://www.statista.com/statistics/1294540/poland-indicators-of-sms-marketing-effectiveness/