In 2021, ecommerce edible grocery chain retail sales in Germany totaled about 5.4 billion euros, while store-based sales totaled around 188 billion. Despite the penetration of ecommerce across all levels and product categories, edible groceries have somewhat trailed behind in moving online. By 2026, the sector's ecommerce sales are projected to have steadily increased, reaching about 7.6 billion euros, but store-based sales which are forecast to reach 212 billion, are expected to increase as well.
Ecommerce versus store-based edible grocery chain retail sales in Germany from 2016 to 2026
(in billion euros)
Characteristic
Ecommerce
Store-based
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Edge by Ascential. (February 9, 2022). Ecommerce versus store-based edible grocery chain retail sales in Germany from 2016 to 2026 (in billion euros) [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1294254/germany-ecommerce-vs-store-based-edible-grocery-chain-retail-sales/
Edge by Ascential. "Ecommerce versus store-based edible grocery chain retail sales in Germany from 2016 to 2026 (in billion euros)." Chart. February 9, 2022. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1294254/germany-ecommerce-vs-store-based-edible-grocery-chain-retail-sales/
Edge by Ascential. (2022). Ecommerce versus store-based edible grocery chain retail sales in Germany from 2016 to 2026 (in billion euros). Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1294254/germany-ecommerce-vs-store-based-edible-grocery-chain-retail-sales/
Edge by Ascential. "Ecommerce versus Store-based Edible Grocery Chain Retail Sales in Germany from 2016 to 2026 (in Billion Euros)." Statista, Statista Inc., 9 Feb 2022, https://www.statista.com/statistics/1294254/germany-ecommerce-vs-store-based-edible-grocery-chain-retail-sales/
Edge by Ascential, Ecommerce versus store-based edible grocery chain retail sales in Germany from 2016 to 2026 (in billion euros) Statista, https://www.statista.com/statistics/1294254/germany-ecommerce-vs-store-based-edible-grocery-chain-retail-sales/ (last visited July 23, 2024)
Ecommerce versus store-based edible grocery chain retail sales in Germany from 2016 to 2026 (in billion euros) [Graph], Edge by Ascential, February 9, 2022. [Online]. Available: https://www.statista.com/statistics/1294254/germany-ecommerce-vs-store-based-edible-grocery-chain-retail-sales/