In June 2023, there were 177 customer data platform (CDP) software vendors worldwide; 46 percent of that number was based in the Americas, 36 percent in the Europe, the Middle East, and Africa region (EMEA), and 17 percent in the Asia Pacific. The source estimated the value of the CDP industry at 2.3 billion U.S. dollars in 2023.
Distribution of customer data platform vendors worldwide in June 2023, by region
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Number of vendors
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CDP Institute. (July 31, 2023). Distribution of customer data platform vendors worldwide in June 2023, by region [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1293631/number-cdp-vendors-region-worldwide/
CDP Institute. "Distribution of customer data platform vendors worldwide in June 2023, by region." Chart. July 31, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1293631/number-cdp-vendors-region-worldwide/
CDP Institute. (2023). Distribution of customer data platform vendors worldwide in June 2023, by region. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1293631/number-cdp-vendors-region-worldwide/
CDP Institute. "Distribution of Customer Data Platform Vendors Worldwide in June 2023, by Region." Statista, Statista Inc., 31 Jul 2023, https://www.statista.com/statistics/1293631/number-cdp-vendors-region-worldwide/
CDP Institute, Distribution of customer data platform vendors worldwide in June 2023, by region Statista, https://www.statista.com/statistics/1293631/number-cdp-vendors-region-worldwide/ (last visited August 24, 2024)
Distribution of customer data platform vendors worldwide in June 2023, by region [Graph], CDP Institute, July 31, 2023. [Online]. Available: https://www.statista.com/statistics/1293631/number-cdp-vendors-region-worldwide/