S4 Capital's net revenue 2022, by segment

In 2022, S4 Capital plc generated approximately 891.7 million British pounds in revenues, of which 582.7 million pounds (or almost two-thirds) came from its content segment. Data and digital's revenue amounted to nearly 217 million pounds, while technology's surpassed 92 million pounds. Martin Stuart Sorrell, founder of WPP plc, created S4 Capital in May 2018 as an agency focused on digital advertising, marketing, and technology services. S4 Capital's loss reached nearly 160 million pounds in 2022.