An online survey from July 2023 found that over one third of people aged 25 to 34 years subscribed to a new video streaming service within the last 12 months in Scandinavia. By contrast, 11 percent of respondents aged 65 to 75 years did the same. In general, younger subscribers were more likely to make changes to their video streaming subscriptions.
Subscription video-on-demand (SVOD) changes in the last 12 months in Scandinavia as of July 2023, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Deloitte. (November 21, 2023). Subscription video-on-demand (SVOD) changes in the last 12 months in Scandinavia as of July 2023, by age group [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1293410/svod-services-changes-scandinavia-age-group/
Deloitte. "Subscription video-on-demand (SVOD) changes in the last 12 months in Scandinavia as of July 2023, by age group." Chart. November 21, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1293410/svod-services-changes-scandinavia-age-group/
Deloitte. (2023). Subscription video-on-demand (SVOD) changes in the last 12 months in Scandinavia as of July 2023, by age group. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1293410/svod-services-changes-scandinavia-age-group/
Deloitte. "Subscription Video-on-demand (Svod) Changes in The Last 12 Months in Scandinavia as of July 2023, by Age Group." Statista, Statista Inc., 21 Nov 2023, https://www.statista.com/statistics/1293410/svod-services-changes-scandinavia-age-group/
Deloitte, Subscription video-on-demand (SVOD) changes in the last 12 months in Scandinavia as of July 2023, by age group Statista, https://www.statista.com/statistics/1293410/svod-services-changes-scandinavia-age-group/ (last visited December 22, 2024)
Subscription video-on-demand (SVOD) changes in the last 12 months in Scandinavia as of July 2023, by age group [Graph], Deloitte, November 21, 2023. [Online]. Available: https://www.statista.com/statistics/1293410/svod-services-changes-scandinavia-age-group/