An online survey found that Netflix was the most popular subscription video-on-demand (SVOD) service in the Scandinavian countries Norway and Denmark in 2023, with 51 percent of respondents having access to the streaming platform. HBO Max had the second largest subscriber base in the region, followed by Disney+ and Viaplay.
Share of people accessing subscription video-on-demand (SVOD) services in Denmark and Norway from 2021 to 2023, by platform
*Base 2021: All adults 18-75. Weighted base (6,000), Norway (1,000), Denmark (1,092).
Base 2022: All adults 18-75. Weighted base (6,000), Norway (1,000), Denmark (1,000).
Base 2023: All adults 18-75. Weighted base (6,000),Norway (999), Denmark (1,090).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Deloitte. (November 21, 2023). Share of people accessing subscription video-on-demand (SVOD) services in Denmark and Norway from 2021 to 2023, by platform [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1293404/most-used-svod-platforms-scandinavia/
Deloitte. "Share of people accessing subscription video-on-demand (SVOD) services in Denmark and Norway from 2021 to 2023, by platform." Chart. November 21, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1293404/most-used-svod-platforms-scandinavia/
Deloitte. (2023). Share of people accessing subscription video-on-demand (SVOD) services in Denmark and Norway from 2021 to 2023, by platform. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1293404/most-used-svod-platforms-scandinavia/
Deloitte. "Share of People Accessing Subscription Video-on-demand (Svod) Services in Denmark and Norway from 2021 to 2023, by Platform." Statista, Statista Inc., 21 Nov 2023, https://www.statista.com/statistics/1293404/most-used-svod-platforms-scandinavia/
Deloitte, Share of people accessing subscription video-on-demand (SVOD) services in Denmark and Norway from 2021 to 2023, by platform Statista, https://www.statista.com/statistics/1293404/most-used-svod-platforms-scandinavia/ (last visited December 21, 2024)
Share of people accessing subscription video-on-demand (SVOD) services in Denmark and Norway from 2021 to 2023, by platform [Graph], Deloitte, November 21, 2023. [Online]. Available: https://www.statista.com/statistics/1293404/most-used-svod-platforms-scandinavia/
