According to a survey on shopping behavior during the holiday season in India conducted in October 2021, 62 percent of consumers stated that they anticipated to shop more online during the holiday season. However, 59 percent of respondents preferred to shop at a different place due to good deals, wide selection range, and safety.
Changes in consumer shopping behavior during the holiday season in India as of October 2021
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McKinsey & Company. (December 3, 2021). Changes in consumer shopping behavior during the holiday season in India as of October 2021 [Graph]. In Statista. Retrieved December 06, 2024, from https://www.statista.com/statistics/1292935/india-consumer-shopping-behavior-during-holiday-season/
McKinsey & Company. "Changes in consumer shopping behavior during the holiday season in India as of October 2021." Chart. December 3, 2021. Statista. Accessed December 06, 2024. https://www.statista.com/statistics/1292935/india-consumer-shopping-behavior-during-holiday-season/
McKinsey & Company. (2021). Changes in consumer shopping behavior during the holiday season in India as of October 2021. Statista. Statista Inc.. Accessed: December 06, 2024. https://www.statista.com/statistics/1292935/india-consumer-shopping-behavior-during-holiday-season/
McKinsey & Company. "Changes in Consumer Shopping Behavior during The Holiday Season in India as of October 2021." Statista, Statista Inc., 3 Dec 2021, https://www.statista.com/statistics/1292935/india-consumer-shopping-behavior-during-holiday-season/
McKinsey & Company, Changes in consumer shopping behavior during the holiday season in India as of October 2021 Statista, https://www.statista.com/statistics/1292935/india-consumer-shopping-behavior-during-holiday-season/ (last visited December 06, 2024)
Changes in consumer shopping behavior during the holiday season in India as of October 2021 [Graph], McKinsey & Company, December 3, 2021. [Online]. Available: https://www.statista.com/statistics/1292935/india-consumer-shopping-behavior-during-holiday-season/
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