In 2021, the majority of U.S. beauty shoppers across different generations stated that they searched for sustainable beauty products. Generation Z were found to be the leading cohort that seeks out sustainable products the most. Meanwhile, approximately 80 percent of millennial respondents and 72 percent of Generation X respondents were found to search for sustainable beauty products.
Share of beauty shoppers who search for sustainable products in the United States in 2021, by generation
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PowerReviews. (February 9, 2021). Share of beauty shoppers who search for sustainable products in the United States in 2021, by generation [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1292831/beauty-shoppers-who-look-for-sustainable-products-in-the-us/
PowerReviews. "Share of beauty shoppers who search for sustainable products in the United States in 2021, by generation." Chart. February 9, 2021. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1292831/beauty-shoppers-who-look-for-sustainable-products-in-the-us/
PowerReviews. (2021). Share of beauty shoppers who search for sustainable products in the United States in 2021, by generation. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1292831/beauty-shoppers-who-look-for-sustainable-products-in-the-us/
PowerReviews. "Share of Beauty Shoppers Who Search for Sustainable Products in The United States in 2021, by Generation." Statista, Statista Inc., 9 Feb 2021, https://www.statista.com/statistics/1292831/beauty-shoppers-who-look-for-sustainable-products-in-the-us/
PowerReviews, Share of beauty shoppers who search for sustainable products in the United States in 2021, by generation Statista, https://www.statista.com/statistics/1292831/beauty-shoppers-who-look-for-sustainable-products-in-the-us/ (last visited November 23, 2024)
Share of beauty shoppers who search for sustainable products in the United States in 2021, by generation [Graph], PowerReviews, February 9, 2021. [Online]. Available: https://www.statista.com/statistics/1292831/beauty-shoppers-who-look-for-sustainable-products-in-the-us/