According to a study of iOS users in the United States, more than five in 10 of Roblox app users who made in-app purchases on the gaming platform in the first three quarters of 2021 spent between 0.99 U.S. dollars and 9.99 U.S. dollars. By comparison, around nine percent of Roblox iOS gamers who made in-app purchases on the Roblox platform spent more than 100 U.S. dollars in the examined period.
Distribution of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by amount spent
(in U.S. dollars)
User spending in U.S. dollars
Share of Roblox users who made IAP
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Measure Protocol. (February 18, 2022). Distribution of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by amount spent (in U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1292691/us-ios-roblox-iap-purchasers-by-amount/
Measure Protocol. "Distribution of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by amount spent (in U.S. dollars)." Chart. February 18, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1292691/us-ios-roblox-iap-purchasers-by-amount/
Measure Protocol. (2022). Distribution of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by amount spent (in U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1292691/us-ios-roblox-iap-purchasers-by-amount/
Measure Protocol. "Distribution of Roblox Ios Mobile Users Who Made In-app Purchases on The Platform in The United States between 1st Quarter 2021 and 3rd Quarter 2021, by Amount Spent (in U.S. Dollars)." Statista, Statista Inc., 18 Feb 2022, https://www.statista.com/statistics/1292691/us-ios-roblox-iap-purchasers-by-amount/
Measure Protocol, Distribution of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by amount spent (in U.S. dollars) Statista, https://www.statista.com/statistics/1292691/us-ios-roblox-iap-purchasers-by-amount/ (last visited August 25, 2024)
Distribution of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by amount spent (in U.S. dollars) [Graph], Measure Protocol, February 18, 2022. [Online]. Available: https://www.statista.com/statistics/1292691/us-ios-roblox-iap-purchasers-by-amount/