According to a study of iOS users in the United States, 66 percent of Roblox app users in the age group between 18 and 24 made in-app purchases on the gaming platform in the first three quarters of 2021. By comparison, around one in 10 Roblox iOS gamers aged 35 or above made in-app purchases on the platform.
Share of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by age
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Measure Protocol. (February 18, 2022). Share of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by age [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1292687/us-ios-roblox-iap-purchasers-by-age/
Measure Protocol. "Share of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by age." Chart. February 18, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1292687/us-ios-roblox-iap-purchasers-by-age/
Measure Protocol. (2022). Share of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by age. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1292687/us-ios-roblox-iap-purchasers-by-age/
Measure Protocol. "Share of Roblox Ios Mobile Users Who Made In-app Purchases on The Platform in The United States between 1st Quarter 2021 and 3rd Quarter 2021, by Age." Statista, Statista Inc., 18 Feb 2022, https://www.statista.com/statistics/1292687/us-ios-roblox-iap-purchasers-by-age/
Measure Protocol, Share of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by age Statista, https://www.statista.com/statistics/1292687/us-ios-roblox-iap-purchasers-by-age/ (last visited December 22, 2024)
Share of Roblox iOS mobile users who made in-app purchases on the platform in the United States between 1st quarter 2021 and 3rd quarter 2021, by age [Graph], Measure Protocol, February 18, 2022. [Online]. Available: https://www.statista.com/statistics/1292687/us-ios-roblox-iap-purchasers-by-age/