OTT platforms preferred for films in India 2020, by language

Published by
Tanushree Basuroy,
Mar 8, 2022
As reported by a 2020 survey on movie audience preferences in India, Amazon Prime Video was the leading choice of OTT platform to watch films in Indian languages such as Telugu, Tamil and Hindi. Meanwhile, Netflix was the most preferred OTT platform to watch Hollywood films with 69 percent of respondents opting for it.

Preferred OTT platforms to watch movies in India in 2020, by language

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Release date

May 2020

Region

India

Survey time period

May 2020

Number of respondents

1000+

Age group

15+

Special properties

Regular theater goers

Method of interview

Online survey

Supplementary notes

Survey participants include Hindi, Tamil and, Telugu audience across 58 cities and towns.

OTT stands for "Over the top", refers to internet video subscription based streaming services.

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