According to a survey conducted in November 2021 in India, 32 percent of consumers were of the opinion that purchasing the highest quality products was a crucial factor for shopping groceries. Likewise, 31 percent of respondents considered a balance between good price and quality as an essential factor while grocery shopping.
Factors influencing grocery shopping in India as of November 2021
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Second most important
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McKinsey & Company. (January 20, 2022). Factors influencing grocery shopping in India as of November 2021 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1292496/india-factors-influencing-grocery-shopping/
McKinsey & Company. "Factors influencing grocery shopping in India as of November 2021." Chart. January 20, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1292496/india-factors-influencing-grocery-shopping/
McKinsey & Company. (2022). Factors influencing grocery shopping in India as of November 2021. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1292496/india-factors-influencing-grocery-shopping/
McKinsey & Company. "Factors Influencing Grocery Shopping in India as of November 2021." Statista, Statista Inc., 20 Jan 2022, https://www.statista.com/statistics/1292496/india-factors-influencing-grocery-shopping/
McKinsey & Company, Factors influencing grocery shopping in India as of November 2021 Statista, https://www.statista.com/statistics/1292496/india-factors-influencing-grocery-shopping/ (last visited August 24, 2024)
Factors influencing grocery shopping in India as of November 2021 [Graph], McKinsey & Company, January 20, 2022. [Online]. Available: https://www.statista.com/statistics/1292496/india-factors-influencing-grocery-shopping/