Leading outbound travel markets in the UK 2025, by growth in travel demand on Google
As of January 2025, the United States was the leading outbound travel market for the United Kingdom, based on the growth in travel demand on Google in the previous 30 days. According to the analysis, the Google search volume in the UK concerning flights and accommodation in the U.S. rose by 10.48 percent over the last month. Meanwhile, travel demand for the United States increased by 11 percent over the previous 90 days.