According to a 2021 study, about seven out of ten shoppers in Guatemala have sufficient expertise to navigate e-commerce independently. While a quarter of online shoppers in the Central American country reported having advanced skills in searching for product information before purchase, another 12 percent said they were beginners in this activity. Overall, less than 15 percent of Guatemalan online buyers stated to be experts in e-commerce usage.
Maturity level of e-commerce usage by shoppers in Guatemala 2021, by type of activity
* The source does not indicate the type, age, or number of respondents. The survey date given is that of release.
Figures may not add up to 100 percent due to rounding.
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iLifebelt (@iLifebelt). (January 31, 2022). Maturity level of e-commerce usage by shoppers in Guatemala 2021, by type of activity [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1292116/maturity-level-ecommerce-usage-guatemala-activity/
iLifebelt (@iLifebelt). "Maturity level of e-commerce usage by shoppers in Guatemala 2021, by type of activity." Chart. January 31, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1292116/maturity-level-ecommerce-usage-guatemala-activity/
iLifebelt (@iLifebelt). (2022). Maturity level of e-commerce usage by shoppers in Guatemala 2021, by type of activity. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1292116/maturity-level-ecommerce-usage-guatemala-activity/
iLifebelt (@iLifebelt). "Maturity Level of E-commerce Usage by Shoppers in Guatemala 2021, by Type of Activity." Statista, Statista Inc., 31 Jan 2022, https://www.statista.com/statistics/1292116/maturity-level-ecommerce-usage-guatemala-activity/
iLifebelt (@iLifebelt), Maturity level of e-commerce usage by shoppers in Guatemala 2021, by type of activity Statista, https://www.statista.com/statistics/1292116/maturity-level-ecommerce-usage-guatemala-activity/ (last visited November 21, 2024)
Maturity level of e-commerce usage by shoppers in Guatemala 2021, by type of activity [Graph], iLifebelt (@iLifebelt), January 31, 2022. [Online]. Available: https://www.statista.com/statistics/1292116/maturity-level-ecommerce-usage-guatemala-activity/
