After the Super Bowl, Sunday on February 13, 2022, several mobile apps that bought advertising space during the event saw considerable growth in weekly downloads from users in the United States. Cryptocurrency company Coinbase had the mobile app with the largest download growth following the airing of its ad during Super Bowl LVI, with a week-over-week download increase of 309 percent. Online sports betting platform DraftKings S.B. followed with a 197 percent increase in downloads, while Caesars S.B. came in third with 147 percent. Two other cryptocurrency apps - eToro and FTX - rounded out the top five, with a respective download increase of 132 and 130 percent.
Week-over-week increase in mobile app downloads after the Super Bowl Sunday in the United States on February 13, 2022
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TechCrunch. (February 17, 2022). Week-over-week increase in mobile app downloads after the Super Bowl Sunday in the United States on February 13, 2022 [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1292045/top-growing-mobile-apps-super-bowl-us/
TechCrunch. "Week-over-week increase in mobile app downloads after the Super Bowl Sunday in the United States on February 13, 2022." Chart. February 17, 2022. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1292045/top-growing-mobile-apps-super-bowl-us/
TechCrunch. (2022). Week-over-week increase in mobile app downloads after the Super Bowl Sunday in the United States on February 13, 2022. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1292045/top-growing-mobile-apps-super-bowl-us/
TechCrunch. "Week-over-week Increase in Mobile App Downloads after The Super Bowl Sunday in The United States on February 13, 2022." Statista, Statista Inc., 17 Feb 2022, https://www.statista.com/statistics/1292045/top-growing-mobile-apps-super-bowl-us/
TechCrunch, Week-over-week increase in mobile app downloads after the Super Bowl Sunday in the United States on February 13, 2022 Statista, https://www.statista.com/statistics/1292045/top-growing-mobile-apps-super-bowl-us/ (last visited January 09, 2025)
Week-over-week increase in mobile app downloads after the Super Bowl Sunday in the United States on February 13, 2022 [Graph], TechCrunch, February 17, 2022. [Online]. Available: https://www.statista.com/statistics/1292045/top-growing-mobile-apps-super-bowl-us/
