According to a survey of YouTube content creators in the United States, 86 percent reported feeling a strong commitment to producing high-quality video content to post on the platform. Additionally, around 70 percent of respondents reported that YouTube offers them the possibility to build an international community they normally would not have access to. While not all content creators on YouTube manage to earn revenue from their content hosted on the platform, 60 percent of respondents agreed the platform gives them both creative and earning opportunities they would not get from traditional media.
Share of YouTube content creators in the United States who reported finding creative and professional opportunities on the platform in 2020
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Share of respondents
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YouTube data as of Dec 30, 2020
According to the source, creators are defined as "Anyone who uploads one or more
videos of any subject matter to YouTube, whether they earn revenue or not as a result."
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Oxford Economics. (October 6, 2021). Share of YouTube content creators in the United States who reported finding creative and professional opportunities on the platform in 2020 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1291731/us-youtube-creators-professional-opportunity-opinions/
Oxford Economics. "Share of YouTube content creators in the United States who reported finding creative and professional opportunities on the platform in 2020." Chart. October 6, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1291731/us-youtube-creators-professional-opportunity-opinions/
Oxford Economics. (2021). Share of YouTube content creators in the United States who reported finding creative and professional opportunities on the platform in 2020. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1291731/us-youtube-creators-professional-opportunity-opinions/
Oxford Economics. "Share of Youtube Content Creators in The United States Who Reported Finding Creative and Professional Opportunities on The Platform in 2020." Statista, Statista Inc., 6 Oct 2021, https://www.statista.com/statistics/1291731/us-youtube-creators-professional-opportunity-opinions/
Oxford Economics, Share of YouTube content creators in the United States who reported finding creative and professional opportunities on the platform in 2020 Statista, https://www.statista.com/statistics/1291731/us-youtube-creators-professional-opportunity-opinions/ (last visited August 25, 2024)
Share of YouTube content creators in the United States who reported finding creative and professional opportunities on the platform in 2020 [Graph], Oxford Economics, October 6, 2021. [Online]. Available: https://www.statista.com/statistics/1291731/us-youtube-creators-professional-opportunity-opinions/