According to an April 2024 survey conducted in Great Britain, over one in three respondents said that the public service broadcaster BBC should be funded from advertising in commercial breaks during programming. Another 21 percent of people interviewed did not want a change and preferred a license fee.
Opinions on ways in which the BBC should be funded in Great Britain as of April 2024
Characteristic
Share of respondents
The BBC funded from advertising in commercial breaks
36%
The BBC funded from the television licence, as at present
21%
The BBC funded from a subscription model, with people having to pay a subscription to watch their channels
*The source gives the sample number between 1,658 and 1,817. Question: "Thinking about how the BBC is funded, which of the following would you most like to see?" The source did not provide the date of publication, the date used is the date when data was accessed.
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YouGov. (May 31, 2024). Opinions on ways in which the BBC should be funded in Great Britain as of April 2024 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1290799/views-funding-bbc-gb/
YouGov. "Opinions on ways in which the BBC should be funded in Great Britain as of April 2024." Chart. May 31, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1290799/views-funding-bbc-gb/
YouGov. (2024). Opinions on ways in which the BBC should be funded in Great Britain as of April 2024. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1290799/views-funding-bbc-gb/
YouGov. "Opinions on Ways in Which The Bbc Should Be Funded in Great Britain as of April 2024." Statista, Statista Inc., 31 May 2024, https://www.statista.com/statistics/1290799/views-funding-bbc-gb/
YouGov, Opinions on ways in which the BBC should be funded in Great Britain as of April 2024 Statista, https://www.statista.com/statistics/1290799/views-funding-bbc-gb/ (last visited July 22, 2024)
Opinions on ways in which the BBC should be funded in Great Britain as of April 2024 [Graph], YouGov, May 31, 2024. [Online]. Available: https://www.statista.com/statistics/1290799/views-funding-bbc-gb/
