In 2021, fresh food purchases accounted for 52 percent of online grocery purchases for value-first households. In contrast, 47 percent of online grocery purchases of convenience-first households were for fresh food.
Breakdown of online grocery purchase in India in 2021, by category and household type
Characteristic
Fresh
Staples
Packaged foods
Beverages
Home care
Personal care
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Motilal Oswal Group. (June 4, 2021). Breakdown of online grocery purchase in India in 2021, by category and household type [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1290585/india-online-grocery-purchase-by-category-and-household-type/
Motilal Oswal Group. "Breakdown of online grocery purchase in India in 2021, by category and household type." Chart. June 4, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1290585/india-online-grocery-purchase-by-category-and-household-type/
Motilal Oswal Group. (2021). Breakdown of online grocery purchase in India in 2021, by category and household type. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1290585/india-online-grocery-purchase-by-category-and-household-type/
Motilal Oswal Group. "Breakdown of Online Grocery Purchase in India in 2021, by Category and Household Type." Statista, Statista Inc., 4 Jun 2021, https://www.statista.com/statistics/1290585/india-online-grocery-purchase-by-category-and-household-type/
Motilal Oswal Group, Breakdown of online grocery purchase in India in 2021, by category and household type Statista, https://www.statista.com/statistics/1290585/india-online-grocery-purchase-by-category-and-household-type/ (last visited August 24, 2024)
Breakdown of online grocery purchase in India in 2021, by category and household type [Graph], Motilal Oswal Group, June 4, 2021. [Online]. Available: https://www.statista.com/statistics/1290585/india-online-grocery-purchase-by-category-and-household-type/