Share of long run potential CaaS clients in Bahrain 2019

Share of potential clients of car-as-a-service (CaaS) models in the long run in Bahrain as of July 2019

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Release date

January 2022

Region

Bahrain

Survey time period

July 2019

Number of respondents

103 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original survey question: 'Next time you are in the market for a new vehicle, would you consider a car-as-a-service (CaaS) model if available?'

The term Caas was defined in the survey as a flexible model where customers 'subscribe' to a car using a monthly fee instead of owning it, usually for a period of 24-36 months. The service is all-inclusive - customers do not have to pay for or manage insurance, maintenance and other services, sometimes even fuel.

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