According to a survey conducted in July 2019 in Bahrain, about 55 percent of the respondents stated that they would consider car-as-a-service next time they are in the market for a new vehicle. On the contrary, 17 percent of the respondents stated that they didn't understand what car-as-a-service was.
Share of potential clients of car-as-a-service (CaaS) models in the long run in Bahrain as of July 2019
Original survey question: 'Next time you are in the market for a new vehicle, would you consider a car-as-a-service (CaaS) model if available?'
The term Caas was defined in the survey as a flexible model where customers 'subscribe' to a car using a monthly fee instead of owning it, usually for a period of 24-36 months. The service is all-inclusive - customers do not have to pay for or manage insurance, maintenance and other services, sometimes even fuel.
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The Automotive Disruption Radar by Roland Berger. (January 13, 2022). Share of potential clients of car-as-a-service (CaaS) models in the long run in Bahrain as of July 2019 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1290295/bahrain-share-of-long-run-potential-caas-clients/
The Automotive Disruption Radar by Roland Berger. "Share of potential clients of car-as-a-service (CaaS) models in the long run in Bahrain as of July 2019." Chart. January 13, 2022. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1290295/bahrain-share-of-long-run-potential-caas-clients/
The Automotive Disruption Radar by Roland Berger. (2022). Share of potential clients of car-as-a-service (CaaS) models in the long run in Bahrain as of July 2019. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1290295/bahrain-share-of-long-run-potential-caas-clients/
The Automotive Disruption Radar by Roland Berger. "Share of Potential Clients of Car-as-a-service (Caas) Models in The Long Run in Bahrain as of July 2019." Statista, Statista Inc., 13 Jan 2022, https://www.statista.com/statistics/1290295/bahrain-share-of-long-run-potential-caas-clients/
The Automotive Disruption Radar by Roland Berger, Share of potential clients of car-as-a-service (CaaS) models in the long run in Bahrain as of July 2019 Statista, https://www.statista.com/statistics/1290295/bahrain-share-of-long-run-potential-caas-clients/ (last visited November 23, 2024)
Share of potential clients of car-as-a-service (CaaS) models in the long run in Bahrain as of July 2019 [Graph], The Automotive Disruption Radar by Roland Berger, January 13, 2022. [Online]. Available: https://www.statista.com/statistics/1290295/bahrain-share-of-long-run-potential-caas-clients/
